A brand is not just a name and a logo. When thoughtfully created, a brand's distinct value is reinforced in everything the company does stimulating performance in sales, marketing, and client retention.
I got to say this, the ACRC Bowl Event ... was absolutely fantastic. The event that Sevens Sports ran was second to none, first class.
Bruce McLean, Iona College RFC Coach
The ACRC15s rugby bowl series is an annual sporting event held each fall in Charlotte, NC. For the inaugural bowl series in 2014, 4x3 created a comprehensive package of branding and marketing materials including logo, website, custom apparel, trophies, posters, pint glasses and a souvenir ball.
Sports Event Marketing and Branding
The branding effort by 4x3 contributed both to the successful marketing effort surrounding the bowl series and the positive experience enjoyed by teams and spectators at the event. Sports event branding and merchandising efforts helped convey a sense of professionalism to a new event that quickly established its importance on the collegiate rugby circuit.
Annual Bowl Series Tournament
Every year, 4x3 is contracted to update, design, and produce the marketing materials (logo, website, ect) as well as promotional materials (custom apparel, posters/banners, rugby balls, ect) for the tournament.
4x3 offers comprehensive, in-house event marketing services for our clients. From sports tournaments to craft beer festivals, we strive to make your event an unforgettable experience. 4x3 takes special pride when we work with our sister company, URugby, on their annual tournaments, showcasing our full-service sports marketing capabilities.
As president of the Iona College Rugby Football Club, it is my responsibility to oversee all game production. After my short-lived rugby career ended due to shoulder injuries and I still wanted to contribute to the team.
After two and a half years doing content marketing and Website copywriting at 4x3, I’m moving on next week to a new job. While excited to be starting this new chapter of my professional life, I will always be appreciative of the time I spent here working for Stephen and Amy.
This weeked, many of us in the 4x3 family are down in Charlotte, NC for a big event! The ACRC Bowl Series, a production of our sister company URugby, is bringing 18 top college rugby teams to the Rugby Athletic Center in Charlotte for high-level competition.