A brand is not just a name and a logo. When thoughtfully created, a brand's distinct value is reinforced in everything the company does stimulating performance in sales, marketing, and client retention.
Designing and building a brand is an art and a process that we love here at 4x3. We feel our work over time speaks to our passion. We always enjoy helping our clients determine the essence of their brand and translate it into a visual representation of their company.
Content Developer + Copywriter
In collaboration with Brandywine, 4x3 designed a microsite highlighting the Print On Demand process that unifies both Brandywine Drumlabels and sub-brand Brandywine Primelabels.
Custom, Thematic Microsite
The Print On Demand microsite was created for the purpose of educating businesses about the fast and affordable solutions provided by on-demand label printing. The objective was to create a site to capture the attention of businesses, both big and small, that were interested in the process while not overtly marketing Brandywine itself.
To achieve this, 4x3 created a custom Drupal site with integrated SEO, blog-inspired content, and organized navigation that allows for a user-friendly experience. 4x3 incorporated vibrant colors and illustrated graphics from the educational infographics on the Brandywine Drumlabels blog to create a consistent look and feel for the microsite.
Brandywine's Comprehensive Branding
4x3 also created a website re-design and re-brand for Brandywine Drumlabels, and a new brand and website for Brandywine Primelabels.
4x3 manages Brandywine's websites, social media, digital content and SEO as well as overall branding and marketing.