A brand is not just a name and a logo. When thoughtfully created, a brand's distinct value is reinforced in everything the company does stimulating performance in sales, marketing, and client retention.
After 12 years with the same web page, OEM Industrial needed to improve and enhance their image. The 4x3 staff did a fantastic job with the new website. The initial process was painless and the end result better than expected. The new website projects a professional image and provides constant product information to my existing and potential customers.
OEM Industrial, a manufacturer's rep firm for the industrial components, tools and accessories markets, needed to move their website into the 21st century—and leapfrogged right over most competitors with a sharp, beautifully designed Drupal site from 4x3.
Easy Web Updates for Industrial Products and Manufacturers
With the new format, OEM is able to simply add manufacturers products to the website and promote manufacturers with easy updates.
The new website offers news, maps, product profiles and easy expansion into newsletters, web forms, social media integration and other marketing and fulfillment channels.
Microsite and Logo Design
Piloting 101: Landing strips should be smooth, well-lit and free of debris; steer clear of the cracked, the weedy, the dark. It’s kinda the same thing with website landing pages.
As the extent of the devastation unfolds after Superstorm Sandy hit our Atlantic coast shores, I'm reminded of lessons learned after Katrina hit New Orleans. There's already news and finger pointing about what should have been done and who should have done what.