The National Arts Program
4x3 has revamped not only the NAP with an entirely new website, but also added value with new ways to track our artists, engage our users and use social media to our advantage and benefit. In today's tough philanthropic times, staying fresh and keeping your mission relevant is critical to our future. They have been a great asset to our organization.
4x3 worked closely with the team at The National Arts Program Foundation to completely redesign, reorganize and reprogram The National Arts Program® website. The most important goal of the redesign was to update the visual design and layout to better showcase venues and artists. 4x3 reorganized the site architecture with a more focused emphasis on program venues and integrated a customized Drupal Content Management System to provide more flexibility and better control of content. The site features secure login for artists to upload work to the collective online gallery and currently showcases over 3,000 original works of art from over 1,100 artists around the country. Managing close to 100 venues, 4x3 works with National Arts to continually update the design and functionality of the website. Recently, 4x3 upgraded the homepage, the Artist Gallery page and has been working to add online signup to all venues across the country.